The value of advice: Hiding in plain sight
Consumers and would-be clients don’t know what they don’t know.
This is one of the clear barriers to persuading more people to seek advice. Our latest advice gap research shows that those who work with an advice professional know the value of doing so – they’ve experienced it for themselves.
A decade on: A history of the UK advice gap
The lang cat picked up the research mantle in 2019, and we have been evolving the study since then. This is because we want to better understand not only the causes of the advice gap, but if there are viable ways to get advice and financial support to those outside of the 9% that currently pay for it.